Meet The Founder of Apojai

Nathalee Pauline is the founder of Apojai, a gold jewelry brand redefining accessible luxury.

Launched in 2023, the brand's name is a reflection of her vision and creativity, combining "apogee," which means the highest point or pinnacle, with the French phrase "j’ai," meaning "I am."

Together, the name embodies the idea of reaching one’s highest self—feeling confident, elevated, and complete with every piece of jewelry made by Apojai.

With a background as a creative and a passion for business and fashion, Nathalee set out to create a brand that offers high-quality solid gold jewelry, without the steep price tags typically associated with retail luxury.

Focusing on aesthetic designs brought to life with premium craftsmanship and high quality materials, each piece is made with versatility in mind, then named to tell a beautiful story.

Rooted in creating memories and celebrating moments that matter, Apojai always aims to empower everyone to look and feel their best.

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